Website Design & Development

A Professional Website That
Works for Your Business 24/7.

Smoothly designs and builds clean, fast, conversion-focused websites for small and mid-sized businesses — integrated with your CRM and ready to turn visitors into leads from day one.

Starting from$1,249

Your Website Is Your First Impression — Make It Count

Most websites start at $1,249. That is the Essential package below; the Complete package and custom work scale from there.

  • No website at all — losing credibility before the conversation starts
  • An outdated site that doesn't reflect the quality of your work
  • Visitors can't figure out what you do or how to contact you
  • Website not showing up in Google searches for your services
  • No connection between your website and your CRM — leads fall through

What a Well-Built Website Does for You

Professional
first impression that builds trust instantly
SEO & GEO
built to be found on Google and recommended by AI tools like ChatGPT
Connected
leads flow automatically into your CRM — no manual entry

How It Works

From discovery to a live website — we handle the entire process so you can focus on running your business.

1

Discovery

We learn about your business, target audience, and goals — then plan the structure, pages, and key messages for your site.

2

Design

We create the visual design — layout, colors, typography, and imagery — aligned with your brand before any development begins.

3

Development

We build the site — mobile-responsive, fast-loading, connected to your CRM, and optimized for search engines.

4

Launch

We go live on your custom domain. You get a walkthrough, and we make sure everything is working before we hand it over.

What's Included

Every website we build comes with everything your business needs to make a strong first impression and capture leads.

Mobile-Responsive Design

Looks and works perfectly on every device — phone, tablet, and desktop — so you never lose a visitor due to a bad mobile experience.

SEO & GEO Optimization

On-page SEO plus Generative Engine Optimization (GEO) — heading structure, meta tags, and schema markup that get you found on Google and cited by AI engines like ChatGPT and Perplexity.

CRM Integration

Contact forms connected to your CRM so every lead lands directly in your pipeline the moment they submit — no manual work.

Fast Load Speed

Optimized for performance — fast-loading pages that improve both user experience and search engine rankings.

Custom Domain

Your website lives on your own domain — not a generic subdomain — giving your business a professional, credible online presence.

Easy Content Updates

Built so you can update text and images yourself — no developer needed for basic content changes after handoff.

What You Get at Each Price

Two fixed-scope packages. Switch between them to see exactly what each one covers.

Essential
$1,249

A clean five-page site that converts and ranks.

  • Five pages on a professionally styled template
  • Mobile responsive on every screen size
  • On-page SEO — titles, meta descriptions, headings, sitemap
  • Contact form connected to your CRM
  • One revision round
Book a Free Discovery Call

What Affects Your Quote

A five-page template build sits at the Essential price. Custom design, copywriting, GEO and blog setup scale from there.

Anything outside both packages is quoted on a free discovery call, so the figure you get is based on your actual systems and process — not a guess. Here is exactly what happens on that call, and what you walk away with.

Ongoing monitoring and maintenance is available as a retainer from $399/month.

Platforms We Build On

We're not tied to one platform. The right choice depends on what the site has to do — here's how we'd advise, honestly.

WordPress
Best for content-heavy sites that need full control and a huge plugin ecosystem. The most flexible option, and the one most developers can pick up later.
Webflow
Best for design-led marketing sites where visual polish matters and the team wants to edit content without touching code.
Shopify
Best for selling physical products. Payments, inventory, shipping, and tax handled out of the box rather than bolted on.
HubSpot CMS
Best when your CRM is already HubSpot. Forms, contacts, and workflows connect natively, with no integration layer to maintain.
Squarespace
Best for small brochure sites where speed to launch and low maintenance matter more than flexibility.
Wix
Best for very small budgets and simple sites the owner will maintain themselves with no technical help.
Framer
Best for modern, animation-rich marketing pages — strong design output, newer ecosystem than the others.

If you already have a site on any of these, we can work with it rather than insist on a rebuild. And if a platform genuinely isn't right for what you're trying to do, we'll say so on the discovery call rather than after the invoice.

How the Site Turns Visitors Into Leads

The shape of what we build, before we build it.

How a Smoothly website turns visitors into leads A visitor arrives from search or an AI answer, lands on a fast mobile-friendly site, submits a low-friction enquiry form which creates a CRM record, and automatic follow-up begins. Visitor finds you search or AI answer Your website fast, mobile, clear Enquiry form no friction CRM lead, stage, owner Follow-up automatic Built with SEO and GEO so people find it, and wired to your CRM so leads don't leak. The site is the front door — not a brochure.

Frequently Asked Questions

Everything you need to know about getting a website built by Smoothly.

Custom design, mobile-responsive development, a custom domain, on-page SEO setup, contact forms, CRM integration, and speed optimization. The exact pages and features depend on your needs — we scope everything during the discovery call.

Yes. Every website Smoothly builds is fully responsive and tested across phones, tablets, and desktop screens. Mobile performance is a priority, not an afterthought.

Most websites are completed within 2 to 4 weeks depending on the number of pages and complexity of design. We'll give you a clear timeline after the discovery call.

Yes. We integrate your website with your CRM so leads from contact forms go directly into your pipeline — no manual data entry required.

Yes. Every site is built with on-page SEO best practices — proper headings, meta tags, speed optimization, schema markup, and mobile-friendliness — giving you a strong technical foundation for ranking in search results.

GEO prepares your website to be understood, quoted, and recommended by AI engines like ChatGPT, Perplexity, and Google's AI Overviews. Every website we build includes GEO — structured data, AI-readable content markup, and full-snippet permissions — so your business gets found when customers ask AI for recommendations, not just when they search on Google.

Yes. We build on platforms that let you update text and images without needing a developer. We walk you through how to do this after handoff.

Pairs Well With

Most of our work connects — here's what usually comes next.

Page last reviewed: July 2026

Ready for a Website That Works as Hard as You Do?

Book a free discovery call and we'll scope out exactly what your business needs — pages, design, integrations, and timeline.

Book a Free Discovery Call