Smoothly produces social content for businesses — reels and images generated with AI, designed to your brand voice and theme, with copywriting included for every piece. Essential costs $299 for 12 finished assets in a single delivery: 3 reels of up to one minute and 9 images, each with its caption written for you, handed over in a Google Drive folder in 1 to 3 business days. You post them on your own schedule. Anything beyond that scope is a custom build, scoped and priced on a free discovery call.
Content batches start at $299 for Essential. Larger or multi-part engagements are quoted as a custom build on a free discovery call.
AI does the generating. Smoothly does the editing. You get the files that you can actually post.
We agree what the batch is for, what your brand looks and sounds like, and the formats you want: reels vertical or landscape, images portrait or square.
Nine images and three reels are generated against that brief, and a caption is written for every asset to match your voice rather than a template. Voiceover, music and subtitles are built into each reel.
Smoothly checks every asset for hands, mangled text, wrong logos, subtitle timing and anything that reads as machine-made, and regenerates whatever does not pass.
All 12 assets and their captions land in a Google Drive folder, ready for you to post.
Finished assets, not prompts and good intentions.
Nine images generated against your brief, then corrected by hand so the text is readable and the details hold up at full size. Delivered in portrait 4:5 or square 1:1 — the ratios Facebook and Instagram accept for posts.
Three reels with a voiceover, background music and burned-in subtitles, cut vertical 9:16 or landscape 16:9 — whichever you want them for. Part of the $299 batch, not an add-on.
All 12 assets ship with a caption in your brand voice, and hashtags where the platform still rewards them. No blank box to fill in at posting time.
Your colours, voice, fonts and logo on every asset, so a batch looks like it came from your business rather than from a tool.
The whole batch lands in one Google Drive folder, files and captions together. Then, you can start posting anytime you want.
One fixed-scope package, published in full. Anything beyond it is quoted as a custom build on a free discovery call.
Best for businesses that want a month of content — reels and images both — ready to post, without running a project to get it.
Not included: posting and scheduling, reels longer than one minute, extra assets beyond the 12, ad creative and a standing monthly batch.
Book a Free Discovery CallA batch of 3 reels and 9 images sits at the Essential price. More assets, reels longer than a minute, scheduling into your own tool, ad creative and a standing monthly batch are quoted as a custom build.
Anything outside the Essential scope is quoted on a free discovery call, so the figure you get is based on your actual systems and process — not a guess. Here is exactly what happens on that call, and what you walk away with.
Payment. Every engagement is split in two: 50% is paid before work begins, and the remaining 50% on completion.
Software is purchased directly by you. Any platform the service runs on — HubSpot, Zapier, Make, n8n, content and scheduling tools and hosting — is bought and held in your own account. We configure what you own rather than reselling or marking up subscriptions, so the account, the billing and the data stay yours.
The shape of what we build, before we build it.
Everything you need to know about a content batch from Smoothly.
Smoothly's AI-Generated Content Essential package costs $299 for 12 finished assets, delivered in one go: 3 reels of up to one minute each and 9 images, every asset with a written caption. Prices are in USD. Anything beyond that scope is a custom build, scoped and priced on a free discovery call.
No. With Smoothly, AI generates the first version of every image and reel, and a person reviews and corrects each one before you see it. That review is the work you are paying for: AI output is fast but inconsistent, and the gap between a usable asset and an obviously generated one is human judgement. On the reels that also means checking the voiceover, the subtitle timing and the cut.
Yes. Smoothly includes three reels in the $299 batch, each running up to one minute, with a voiceover, background music and burned-in subtitles. You choose the orientation at the brief: vertical 9:16 for reels, stories and TikTok, or landscape 16:9 for YouTube, LinkedIn and your own website.
Any of them. Smoothly hands over the finished files rather than posting them, so the batch is not tied to a single platform. Images are delivered in portrait 4:5 or square 1:1, the ratios Facebook and Instagram accept for posts, and reels are cut vertical 9:16 or landscape 16:9, whichever you ask for.
Yes. Smoothly writes a caption for all 12 assets to match your brand voice, plus relevant hashtags where the platform benefits from them. The captions arrive in a single document alongside the files, and you approve them during the revision round.
Yes. Smoothly applies your colours, fonts and logo to every asset in the batch, the reels included.
Smoothly delivers everything to one Google Drive folder: the 3 reels as video files, the 9 images as image files, and all 12 captions in a single document. You download them and post on your own schedule.
Smoothly's Essential batch includes one revision round, covering all 12 assets together. Send your notes on the whole batch in one go and we rework whatever needs it, captions included.
No. Posting is not part of Smoothly's AI-Generated Content service. Smoothly delivers the finished batch to a Google Drive folder and you publish it yourself, whenever suits you. Loading a batch into your own scheduling tool is available as a custom build.
Smoothly delivers a content batch in 1 to 3 business days from the approved brief. The revision round runs after the batch is delivered.
Most of our work connects — here's what usually comes next.
Content brings people in. A CRM makes sure the ones who enquire get worked.
Learn more →Automate the follow-up that turns a comment or a DM into a conversation.
Learn more →Content sends people somewhere. A site built for AEO and GEO is worth sending them to.
Learn more →Page last reviewed: October 2026
Book a free discovery call and we'll scope a first batch around what you actually want to post.
Book a Free Discovery Call